Gone are the days of when women are all but expected to look bedraggled or frumpy whenever they were pregnant. Today mothers-to-be can choose among a wide variety of fashions made especially to flatter the additional curves of pregnant bodies. The worldwide web is full of sites dedicated to maternity fashion, and some of them even offer online coupons to make their collections more affordable for everyone.
Mostly, we owe this trend of celebrating the pregnant form to Hollywood. Ever since Demi Moore's now-iconic Vanity Fair cover in 1991, the common perception of pregnant women slowly shifted from being the precious but practical to the beautiful and glamorous. Hollywood stars the likes of Angelina Jolie, Julie Roberts, Heidi Klum, Nicole Kidman, Katie Holmes, and Brooke Shields began proudly display their baby bumps under dazzling designer gowns, and women all over the country began to feel that they were allowed to be with child and be more than just pretty - they could choose to be downright sexy, beautiful, and fashionable right up until they were scheduled to have their baby.
The only downside about this changing attitude is that manufacturers and fashion houses began pricing maternity wear on par with the rest of the fashion collections - if you wanted to look as beautiful as the women on the red carpet, there was a price to pay, and most American women didn't want to shell out that much cash for dresses that they would be outgrowing, or that they wouldn't be able to wear anymore after nine months.
To meet the demand for great-looking maternity clothes that were both functional and affordable, some designers and manufacturers began to offer lines that met all three criterion, and also offered budgeting tools that were offered all year online, a good example of which are Destination Maternity Corporation coupons. These allow moms-to-be to avail of special discounts on branded and designer maternity clothes, increasing their choices for stylish and inexpensive couture.
While price is always a factor, the first concern, of course, is comfort. So moms-to-be choose softer fabrics, better reinforcements at the seams, and clothes that don't have nooks and crannies that can chafe their newly-sensitive skin. Fashion comes a close second - no longer are maternity clothes only available as shapeless pastel tents. There are now as many designs, colors, and patterns available for mothers to be to choose from as there are for other women. Some maternity clothing even play up a woman's sexuality, emphasizing increased cleavage and other strong points such as shapely shoulders and backs.
Price only comes as a final consideration, but it's a make-or-break factor. For a lot of women, Destination Maternity Corporation coupons are a must-have when shopping, so that they can buy the best branded dresses within their price range.
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